Geneva Bass is the Director of Client Success at CompleteU, bringing extensive experience in communication, media, and data-driven research. As a former executive producer in local television news, she led teams and thrived under pressure, delivering high-quality content with clarity and impact. At CompleteU, she leverages her storytelling expertise to enhance student engagement, retention, and success. By collaborating with partners and tracking CompleteU students through the enrollment lifecycle, she helps develop targeted strategies that support colleges and universities in achieving their enrollment goals. With a strong focus on building lasting relationships, Geneva is committed to creating meaningful, long-term outcomes for both students and institutions.