The Human Advantage
How Pitt-Johnstown and CompleteU Turned Authentic Outreach into Deposits and ROI
In a world of automation and overflowing inboxes, Pitt-Johnstown proved that real conversations still drive results. This playbook breaks down how the university partnered with CompleteU to reach tens of thousands of students, strengthen engagement, and deliver measurable enrollment impact.
Why You Should Read It:
If your team is juggling high volume, limited bandwidth, and rising expectations for personalization, this playbook shows there’s another way — one that amplifies authenticity rather than automates it away.
Learn how CompleteU helped Pitt-Johnstown:
- Re-engage Options Students and boost deposits.
- Drive a 60 % increase in campus-visit registrations.
- Free up counselor time for higher-impact conversations.
What You’ll Learn in This Playbook
- How Pitt-Johnstown built a scalable outreach model without losing the human touch.
- The exact steps of their collaboration with CompleteU — from Options Students to Deposit Deadlines.
- What made the difference: authentic phone outreach, smart timing, and seamless handoffs between CompleteU and admissions staff.
- Real results: 16 % of the Fall 2024 class credited to CompleteU outreach and a 9× ROI on net tuition.